This version of the Longitude is big, bold, and blue. It’s a 42mm dress watch that ships with an attractive open heart and guilloche dial on blue-dyed crocodile-grain leather. It is a very attractive piece, albeit on the busy side of design, and is guaranteed to grab the attention of anyone in its vicinity.
If you fancy yourself a watch designer but lack the technical or artistic ability to do so, you’ll be happy to know that there are plenty of companies out there that will let you “design” your own watch from the comfort of your web browser. Eoniq is one such company, and in the “design your own watch” niche, they’re also the brand that appeals to me the most.
Eoniq let me build whatever I wanted, and what I wanted was a racey three-hand watch with a small seconds subdial. I received it a few weeks ago, so let’s check it out!
Not long ago I reviewed the Overboard, a 1000m overbuilt dive watch that can go deeper than you’d ever take it. At the same time I received the Overboard I also took delivery of the Bradner, a casual-wear moderately sized automatic watch that carries a 150m / 500ft water resistance rating. Not bad.
I like the Bradner’s casual style and wrist presence. Let’s take a closer look.
Here’s an automatic from James McCabe with the same case and similar aesthetics as the Heritage Retrograde. While the dial loses a few complications, the watch itself gains a Miyota automatic that is nicely decorated and shown off via a mineral exhibition caseback.
Despite an entry-level movement, the Heritage Automatic is a solid watch to consider if you’re wanting something distinctly styled and still 100% watch. If you want to add an inexpensive automatic to your collection, and you want that watch to be something special, well, you’ll want to keep reading…
Avi-8 is one of my favorite little/big watch brands because of how on-point their watches are thematically. Avi-8 embodies the aviation watch in fun and sometimes over the top ways. Their latest – the Flyboy Centenary edition – is a great example of that.
Both the 1960s and 1980s versions are fitted with three color schemes. Here I’ve got the blue dial 1960s (model AV-4060-02), which I think is the best looking. Let’s take a closer look.
UNDONE is an independent brand that has taken a unique approach to their watches: customers can customize their watch – changing cases, dials, casebacks, and even engraving initials – via UNDONE’s website watch builder. Fans of customization rejoice!
Priced at $345, the Urban Tropical Sahara is within the scope of what most would consider a “nice watch”. This is the first UNDONE I’ve seen hands-on, so let’s not waste any time in having a closer look.